publicitatea comparata

Spotul Verizon m-a facut sa-mi pun intrebarea daca e ok sau nu comparatia “pe fata” in mesajele publicitare. In SUA e legal si e frecvent, in Romania nu. Oare tipul asta de competitie cu mesaje comparate “face bine” overall sau nu?

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This entry was posted on Thursday, October 8th, 2009 at 6:19 am and is filed under case study, media. You can follow any comments to this entry through the RSS 2.0 feed. You can leave a comment, or trackback from your own site.

3 comments

  1. karmapolice
    November 16, 2009 at 6:13 am

    daca marile companii nu se basica si nu te dau in juecata, da…dar pot fi rautacioase clar si partinitoare

  2. Raduleasca
    November 16, 2009 at 6:16 am

    @karmapolice pai despre asta e vorba, legislatia din State permite comparatia in spot :)

zi si tu